Category: General

Hi, my name is Brian Chappell, and I am a fractional CMO for hire. I’ve been leading online marketing teams for over 20 years with experience in the following areas; Content Marketing/PR/Link Development Lead Generation E-commerce Healthcare Financial Services Software/Product Sports/Entertainment Want to work with me? See my client fit below. I built a simple […]

I was using social media when the only option was Waterfall, you would see your friends in real time and that was it. If you missed it, you missed it. Move on with your day. Now, you can’t miss it. The algorithms ensure you don’t, and that’s where the problems arise. Audience growth in a […]

Seeing a tweet from @jonathanmendez got me thinking a bit this morning. “Don’t be evolutionary. Be revolutionary.” There has never been a time where that is more true. With the Internet it is very easy to get in a routine or a siloed structure of creating things. Marketers are constantly copying others techniques and rehashing […]

Good friend and fellow code magician SEOcracy has come out with what appears to be a pretty helpful and usable search analysis tool. The site joins a crowded space of search analysis tools such as google analytics, google ad planner, yahoo site explorer, semrush, alexa and compete. Although getst.at doesn’t crawl and analyze sites itself […]